Digital Advertising

Video Marketing

Stronger targeting than TV
Your videos go with your customers…mobile – social

Streaming video offerings allow advertisers to run their video-format message in front of video content online (:15 or :30 pre-roll spots). Targeting Options: RON, Channel, Demo & Behavioral

YouTube display targeting

A 300×250 unit appears alongside the YouTube video player allowing the advertiser to reach a large and highly engaged audience.

YouTube truview targeting

TrueView targeting allows advertisers to serve YouTube viewers a :15 or :30 second pre-roll ad with the ability to “skip ad” after 5 seconds. This solution uses a CPV (cost per view) pricing model, which allows the advertiser to only pay when ads are viewed to completion..

 Why should you consider video marketing?

Consumers and online video

 Hubspot’s research shows that 45% of people watch an hour or more of video per day.

 According to Googlehalf of 18-34s would stop what they’re doing to watch a new video by their favorite YouTube creator.

 Google adds that 40% of millennials trust YouTube for content; and 60% say videos they’ve watched have changed their world view.

Video’s also an important part of the shopping experience

Almost 50% of web users look for a video before visiting a store, says Google.

Wyzowl says that 79% of consumers prefer watching video to reading about a product.

And Hubspot says that 43% of consumers want to see more video content this year.

Wyzowl has more data about consumer preferences:

84% of consumers have bought something after watching a video.

91% of consumers have watched an explainer video.

  • We’ll help Create Videos
  • We’ll Research your Target Audience,
  • We’ll Deliver your video to your ideal customers;
    • Pre-roll
    • In-stream
    • YouTube TruView
    • Premium Publisher sites
    • Social Media
    • Mobile